Rethinking globalization in a time of increasing fragmentation

The Changing Scenario: Globalization During a Divided Time

The phenomenon of globalization, characterized by growing interdependence and the network of connections among countries, their economies, and cultures, has been a hallmark of the later years of the 20th century and the start of the 21st century. Nonetheless, today’s global scene is marked by increasing division—economic separation, geopolitical competition, the return of protectionist measures, and regional focus are changing the course of globalization. This discussion examines what lies ahead for globalization amid these divisions, making use of real-life data, specialist insights, and case studies demonstrating this changing dynamic.

Drivers Behind Contemporary Fragmentation

Several factors are fueling the current trend toward fragmentation:

1. Political Strains: Disagreements in trade, including the trade war between the United States and China, have highlighted a transition from collaborative globalization to competitive rivalry. Tariffs, sanctions, and export restrictions have not just hindered the flow of goods; they have also reshaped global supply networks, forcing multinational corporations to reevaluate where they manufacture their products.

2. National Security and Technology: with technology at the heart of economic competitiveness, countries are prioritizing digital sovereignty. The semiconductor industry is a key example; nations are investing heavily in domestic chip fabrication to reduce reliance on foreign suppliers. The United States’ CHIPS and Science Act and the European Union’s Chips Act both illustrate efforts to create secure, self-reliant technology ecosystems.

3. Pandemic and Supply Chain Resilience: the COVID-19 pandemic exposed vulnerabilities in lean, globally dispersed supply chains. Shortages of medical supplies and semiconductors intensified calls for reshoring, nearshoring, and diversification of supply sources, reinforcing a drift toward regionalization.

4. Divergent Regulatory Frameworks: differences in environmental, labor, and digital standards (e.g., GDPR in Europe versus more lenient data policies elsewhere) have created regulatory silos. Companies now navigate a patchwork of compliance rules, often restructuring operations along regional lines.

Evolving Patterns of Trade and Investment

Though fragmentation has escalated, international trade and investment have remained intact. Rather, their structures are evolving:

Regional focus instead of Global Integration

Trade agreements such as the Regional Comprehensive Economic Partnership (RCEP) in Asia-Pacific and the United States-Mexico-Canada Agreement (USMCA) signal a pivot toward regional integration. Supply chains are “shortening,” with firms sourcing components closer to home or within trusted regions. According to a 2023 report by the World Trade Organization, over 40% of global trade is now conducted within regional blocs, an increase from the previous decade.

Diversification, Not Full Decoupling

While talk of “deglobalization” persists, most major economies are pursuing diversification rather than outright decoupling. For instance, multinational corporations such as Apple and Volkswagen are maintaining operations in China while simultaneously expanding supply networks into Southeast Asia, India, and Mexico. This “China-plus-one” strategy mitigates risk but does not dismantle existing global links.

Accelerated Progress in Digital Globalization

In contrast to goods, digital flows—data, e-commerce, digital services—continue to expand rapidly, seemingly impervious to physical barriers. Cross-border Internet traffic grew more than 40-fold over the last decade, according to McKinsey Global Institute. This form of globalization, less reliant on physical movement, is outpacing traditional trade even amid geopolitical tensions.

Sectoral Case Studies: Adapting to the New Normal

Examination of specific sectors highlights how the interplay between globalization and fragmentation produces variable outcomes:

Semiconductor Sector

The semiconductor industry reflects both the vulnerability and resilience of globalization. The global chip shortage of 2021 prompted significant investment in domestic manufacturing across the United States, China, South Korea, and Europe. While supply chains remain international—Taiwan’s TSMC and South Korea’s Samsung are irreplaceable leaders—fragmentation is encouraging “technonationalism,” likely leading to increased redundancy and higher costs, but also greater risk management.

Vehicle Production


The car industry, which depends greatly on just-in-time supply chains, is handling disruptions by moving towards regional centers. General Motors, Ford, and other leading producers are channeling investments into facilities near key markets. At the same time, new trade barriers and differing environmental regulations (such as incentives for electric vehicles and emission rules) are speeding up the division of the previously unified worldwide automotive value chain.


Financial Services

Banking and finance show a twofold trend. On one side, the global reach of the renminbi and the rise of international payment platforms enhance worldwide connectivity. On the opposite side, regulatory barriers (such as digital service taxes and nation-specific fintech regulations) focus on localizing activities. The swift implementation of central bank digital currencies (CBDCs) might add complexity to international financial integration.

The Role of Emerging Markets and the Global South

Fragmentation presents both challenges and opportunities for emerging markets. The diversification of supply chains has heightened foreign direct investment inflows into Southeast Asia, Eastern Europe, and parts of Latin America. Vietnam and Mexico, for example, have experienced significant manufacturing booms as companies seek alternatives to China. However, countries lacking robust institutions or infrastructure risk exclusion from these new production networks.

Simultaneously, South-South cooperation is gaining momentum. African Continental Free Trade Agreement (AfCFTA) is fostering deeper economic integration across the continent, aiming to stimulate intra-African trade, enhance bargaining power in global markets, and reduce vulnerability to extra-regional shocks.

Prospects for Global Governance and Multilateralism

Fragmentation poses challenges to the functionality of organizations like the World Trade Organization and the International Monetary Fund that operate on a multilateral basis. Achieving consensus in rule-making is becoming more difficult, with influential nations choosing to act independently. Still, specific agreements involving multiple stakeholders—in areas like climate, technology, and taxation—are beginning to surface as practical solutions. The G20’s initiative on a global minimum corporate tax demonstrates that, despite difficulties, collaboration is achievable in particular areas of major importance.

Navigating the Contradictions: The Path Forward

The future of globalization is not a unidirectional march toward greater integration nor a wholesale retreat into isolationism. Instead, it appears as a complex mosaic of regional compacts, resilient supply networks, selective decoupling, and intensifying digital exchange. Executives and policymakers are deploying “glocalization” strategies, adapting global best practices to local realities while maintaining international reach.

Adaptation, agility, and the ability to navigate multiple regulatory, cultural, and technological environments will define success. The Asia-Pacific may continue to set the pace in economic dynamism, while Europe and North America refine standards-based trade and investment rules. The interplay between regional resilience and global ambition will dictate outcomes for businesses, workers, and consumers worldwide.

Globalization in the era of fragmentation will neither dissolve nor replicate prior forms—it will persist, transformed by the very fissures that challenge it. Understanding and engaging with this complexity equips leaders to find new opportunities for collaboration, innovation, and growth within an increasingly divided world.

By Marrion Shuerler